Instagram SEO Update 2025: How to Get Your Instagram Posts Ranked in Google Search

Now, Instagram content can benefit from search engine traffic, which can boost your brand presence and help you attract new customers organically..

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Tips to Create a Winning Social Media Advertising Strategy

Today, social media marketing and social media advertising provides entirely new platforms and methods to reach thousands, if not millions of users simultaneously.

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Don’t Advertise on Social Media Without Doing This First

To let you in on a little behind the scenes info, one question that comes up a lot with our clients is: should we advertise on social media? Now, we help a lot of B2B and government contractors.

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Hashtag Best Practices for Twitter, Instagram, & More

Our time with the tags has come to an end. Over the last few weeks on our blog, we’ve explored the history, use cases, and best practices for hashtags on the major social media networks.

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To Use or Not To Use: Hashtags on Pinterest

How many of you reading this knew Pinterest is a search engine? The social site is known for its bookmarking capabilities, allowing users to collect craft inspiration or create wedding mood boards.

Demystifying Hashtags on LinkedIn: Best Use & Practices

So far in our hashtag insights mini series, we’ve discussed the best practices when using hashtags on Twitter,

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Do I Need to Use Hashtags on Facebook? A Total Guide

Hashtags on Facebook is a complicated subject.

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Hashtags on Instagram: An Easy to Use Guide

Instagram launched in 2010, three years after hashtags were first introduced to social media. This means, hashtags as a user tool were included in the platform’s launch. However, how tagged content is treated has changed over the years, constantly and dramatically. Today’s social media strategists need to be nimble to stay up to date and adjust their Instagram hashtag strategy to match Instagram’s algorithm changes.

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A Complete Guide to Hashtags on Twitter: History, Use, & Best Practices

A hashtag is great because it’s simple to use, and it’s tricky because it’s simple to misuse. That’s why we’re going back to Internet basics and examining how to use hashtags to their best effect. Today, we’re starting with Twitter.

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Video Content: A Powerful Tool & Easier Than You Thought

Creating video content for your business is a popular way to get a return on your content creation investment. Still, business owners and marketers can be hesitant to start. In this post, we'll touch on the top 4 reasons to begin video marketing & give you some ideas to get your started.

Social Media Marketing