ImageWorks Creative Blog

Sharing is Caring! How to Become Insanely Well-Connected

Sharing is Caring! How to Become Insanely Well-Connected

Posted by ImageWorks Creative Team July 17, 2017

We wanted to share this inspirational article from Firstround.com

The title is engaging: How to Become Insanely Well-Connected. But we see headlines like this all the time. The true wealth of this article is Chis Falic’s (a highly successful VC and past Oracle Salesman) rules for memorable connections. Here are a few of my favorites:

• Convey genuine appreciation.
• Use humility markers.
• Blue-sky brainstorm.

Each goes into details with compelling and thoughtful summaries.

And a favorite quote:

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Remarketing: The Must-Do Marketing Tacic

Remarketing: Why It’s a “Must-Do” Marketing Tactic

Posted by ImageWorks Creative Team January 24, 2017

 

It takes a user approximately 5 to 7 exposures to your brand before they really take notice, and when they do your chances of a conversion become much more likely. But how do you do this?

Most web users will go to a website, and leave. 93% actually. 7to 10% may interact, as those are the “buy now” users whom we all love so much! Still, 93% are still waiting to be educated, impressed and encouraged to act.

Enter Remarketing.

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Preservation of Your Messages, Stories and Imagery

Imageworks Releases New Website for Dodge-Chrome!

Posted by ImageWorks Creative Team January 05, 2017

Dodge Color and Chrome Imaging joined forces in 2010 to become Dodge-Chrome.  As a result, the market leaders combined over 30 years of photographic and print imaging experience, satisfying both private sector and government clients by providing exceptional solutions and exceeding their highest expectations.

The wesbite redesign by ImageWorks Creative enhances usability and showcases Dodge-Chrome's many services and successful projects, all in keeping with their personality and sensibilities.

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Why Using a “Website Template” Is Just a BAD Idea

Posted by ImageWorks Creative Team December 29, 2016

 

We get it. Templates save money and time. Right? But do they really? Let’s look a bit harder.

Isn’t the best way to build a website in 2017 driven by determining FIRST what content you need to show and how you need to show it? Should all designs start with that strategy in mind? Of course! So trying to cram your content into predefined areas doesn’t make much sense.

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Build Better Bullet Points!

Posted by ImageWorks Creative Team December 08, 2016

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Let’s get to the point. The bullet point, that is. With all of the distractions and media bombarding people today, the master of the concise statement is the most effective communicator in the digital sphere. So what are the best tips and tricks of the copywriting trade?

 

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Infographic: Are Marketers Crafting the Right Blog Posts?

Posted by ImageWorks Creative Team November 21, 2016

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Are you giving your customers the content they want? A recent report from Hubspot suggests that many marketers are focusing too much on content that readers gloss over, while neglecting the types of media that are really engaging.

 

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