Posted by ImageWorks Creative Team September 18, 2014
This week, a California court ruled that popular review giant Yelp has the legal right to manipulate the business ratings and reviews that appear on its site. The lawsuit was prompted by allegations that Yelp had begun altering content to promote its paid advertising program.
We know that many of our clients count on Yelp to send them new business. You're working hard to provide excellent customer service, and as a result, you've generated a lot of positive reviews and high ratings on the local search site. So what does this ruling mean for your company?